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QUT University Open Day Campaign for Undergraduates.

Objective: Design an effective visual campaign for print and social platforms that positively entice the journey of young undergraduates entering their university journey at QUT.

This design speaks to the both the academic and internal desires of undergraduate students in their entrance to their journey at university. They truly have their whole life ahead of them, and this is the time to start building that momentum, those habits, that passion to launch them into a fulfilling and meaningful life they cannot wait to wake up to.

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The campaign required a strong visual identity separate from corporate university themes - but still representing the ethos through colour palettes and genre.

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Students reacted negatively to stock-photo, overdone motivational wording or surface level imagery.

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Modern communication styles amongst younger audiences favour a language that speaks to their personal discovery of identity and purpose.

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Branding for a trendy and youthful dessert bar & cafe in Fortitude Valley, Brisbane.

Objectives: Design a logo and two advertising visual campaigns for a dessert bar or cafe in Brisbane.

Discover Brisbane's vibrant dessert scene at our innovative bar. With a menu bursting with weird and wacky treats, we're not just a place to eat – we're an escape, a hub for artistic connection and wonder.

Our 'create, connect, explore' campaign embodies our core values: creativity, community, and exploration. Join us as we invite you to indulge your senses and forge lasting relationships at Grizzly's."

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Kiff & Culture are a bespoke travel tour company offering unique and engaging experiences across QLD and Northern NSW.

Redesigning their communication designs across email marketing, client briefs for corporate audiences & tourism agents, and social media content.

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Gracie Spacey is a business that provides creative tools for productivity from sticker habit trackers, and educational videos to digital planners.